Henkel to buy 'Not Your Mother's' brand in the US
(Il Sole 24 Ore Radiocor) - Milano, 9 mar - The German chemical and consumer goods company Henkel said it has agreed to acquire "Not Your Mother's", a hair care and styling consumer brand in North America owned by the private equity investor Main Post Partners.
Henkel said the parties have agreed not to disclose financial terms of the transaction at this point. The deal is subject to customary closing conditions, including regulatory approvals.
In fiscal year 2025, the brand reported approximately 190 million euros in sales, with double-digit growth and a.
"strong" gross margin.
(RADIOCOR) 09-03-26 10:49:40 (0222) 5 NNNN